Where AI Is Wasting Your Money | Free Business Seminar | WhiteFish Creative

Free morning seminar · 30 seats

Where AI Is
Wasting Your Money

— and the three places it’s actually worth it. A no-hype morning for business owners: two famous AI disasters, the real numbers on what businesses get back, and a test you can run on any AI purchase before you spend a pound.

Chester · morning session, coffee provided · exact date and venue announced to registered attendees first

Reserve a Seat
90 Minutes, Coffee Provided
Free to Attend
Nothing Sold From the Stage
Capped at 30 Seats

What You’ll Leave With

  • The three ways businesses waste money on AI — illustrated by Air Canada, McDonald’s and DPD, all verifiable on your phone before the coffee’s cold
  • The MIT numbers on what AI spending actually returns — and where the profitable 5% put their money instead
  • A three-question test to run on any AI purchase — you’ll cost your own worst task live in the room
  • A live audit: one attendee’s real AI decision, worked through on stage to an honest verdict — including “don’t buy it” if that’s the answer
  • A printed ten-question checklist to run on any AI proposal that lands on your desk

The Morning

  • 09:00Arrival & coffee
  • 09:15The talk — where the money goes, and the test
  • 09:55The live audit — one real case, one honest verdict
  • 10:15Coffee & conversations
  • 10:45Close

Reserve Your Seat

Thirty seats, first come first served. The questions below take two minutes — they shape the live audit and make the morning about your businesses, not generic examples.

Who’s Speaking?

James Studdart has built software for twenty years — for airports, fintech and pharmaceutical companies — and hosts The Cynical Developer podcast. These days he splits his time between putting AI into businesses properly, and being called in after somebody else did it badly. This talk comes from the second half of that sentence.